Exploring my new office
October 13, 2024
I shape narrative for B2B and B2G technology including cybersecurity, cloud, SaaS, hardware and more, turning strategy into measurable growth. Through go-to-market, ABM, and demand gen, I turn complex capabilities into compelling stories that engage buyers and drive results.
Learn More About My Skills & Tools
Imagine What We Can
Craft
Together!
https://pub-7f5356be384244bba2bde7de5151f9ee.r2.dev/Brainstorming.webm
Content Development & Strategy
Your content becomes more effective when it is built with purpose. Together we create a content system that supports awareness, education, and conversion by giving your buyers what they need at the right time.
Build Your Content SystemImagine What We Can
Orchestrate
Together!
https://pub-7f5356be384244bba2bde7de5151f9ee.r2.dev/DemandGen.webm
Demand Generation Campaigns
Your demand engine becomes stronger when creativity and precision work together. We combine thoughtful messaging with data driven execution so your campaigns attract the right buyers and convert interest into action.
Build Stronger DemandImagine What We Can
Uncover
Together!
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Market Research & Opportunity Analysis
You learn what really matters when research becomes more than a report. Together we uncover buyer needs, competitive gaps, and emerging opportunities that help shape better choices.
Explore Market OpportunitImagine What We Can
Align
Together!
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Cross-Functional Alignment
Your organization moves faster when teams work from the same understanding. Together we create alignment across leadership, product, sales, and marketing so every initiative pulls in the same direction.
Create Real AlignmentA selection of past employers
find out more about these great companies
What Do I Do?
Some of the Areas I Excel
Learn More About My Skills & Tools
Hear from our satisfied clients
From the concept to the product, this designer demonstrates a deep passion for their craft. He is meticulous in his approach, ensuring every detail is flawless. His professionalism and dedication makes him a standout in the industry.
Marketing Consultant at ABC corp
This designer has a unique ability to listen & translate our ideas into designs that exceed expectations. He is so collaborative, responsive & always go the extra mile to ensure the final result. Their work has made a significant impact on our projects.
President of Sales at ABC corp
Devon Lane consistently delivers innovative solutions that perfectly align with our vision. His creativity knows no bounds & his ability to blend aesthetics with functionality is remarkable. Working with him is always a pleasure.
Product Manager at ABC corp
Latest articles from the creative journey
My Tech Stack
Marketing & Sales
CRM & Automation Platforms
👉 Salesforce/ Pardot – CRM integration and campaign automation
👉 HubSpot – Full-funnel marketingautomation and reporting
👉 Mailchimp – Email campaign managementand optimization
👉 Salesforce Marketing Cloud – Journeybuilding and segmentatione text inside of a div block.
👉 HubSpot – Full-funnel marketingautomation and reporting
👉 Mailchimp – Email campaign managementand optimization
👉 Salesforce Marketing Cloud – Journeybuilding and segmentatione text inside of a div block.
Data,Analytics & Performance Tools
👉 Google Analytics – Web traffic insights and conversion tracking
👉 Google Ads / LinkedIn Ads – Paid campaign optimization
👉 SEMrush / Similarweb / Google Trends –Competitive analysis and keyword strategy
👉 Looker / Tableau – Data visualizationand BI reporting
👉 Survey Monkey – Customer insights and voice-of-the-customer research
👉 Google Ads / LinkedIn Ads – Paid campaign optimization
👉 SEMrush / Similarweb / Google Trends –Competitive analysis and keyword strategy
👉 Looker / Tableau – Data visualizationand BI reporting
👉 Survey Monkey – Customer insights and voice-of-the-customer research
Campaign Execution & Project Management
Campaign Planning & Team Collaboration
👉 Jira / Confluence/ Monday.com – Agile marketing, project tracking, and team alignment
👉 Notion / Airtable / Miro – Workflowdesign, content planning, and ideation
👉 Slack / Discord / Microsoft Teams /SharePoint – Internal communications and file
👉 Notion / Airtable / Miro – Workflowdesign, content planning, and ideation
👉 Slack / Discord / Microsoft Teams /SharePoint – Internal communications and file
Content Management & Web Tools
👉 WordPress / Webflow – Website updates and contentmanagement
👉Google Campaign Manager – Display campaign coordination
👉Google Campaign Manager – Display campaign coordination
Creative & Multimedia Stack
Graphic& Video Design
👉 Adobe Creative Suite (Photoshop, Illustrator, InDesign,Premiere, After Effects, Acrobat) – Full-range content creation
👉Canva / Descript / Riverside.fm / Topaz AI – Streamlined video andsocial media assets
👉Cinema 4D Lite – Motion graphics and 3D design
👉Adobe Firefly / MidJourney / Stable Diffusion / Google Gemini / Claude /ChatGPT – AI-powered creative assistance
👉EveryoneSocial / Jasper – Employee advocacy and copy generation
👉Canva / Descript / Riverside.fm / Topaz AI – Streamlined video andsocial media assets
👉Cinema 4D Lite – Motion graphics and 3D design
👉Adobe Firefly / MidJourney / Stable Diffusion / Google Gemini / Claude /ChatGPT – AI-powered creative assistance
👉EveryoneSocial / Jasper – Employee advocacy and copy generation
Interactive& Experiential
👉 Intuiface – Interactive digital signage for tradeshows and presentations
👉Zoom / Webex / GoToWebinar – Webinar hosting and virtual event execution
👉Zoom / Webex / GoToWebinar – Webinar hosting and virtual event execution
Let’s Talk
Want to grab a virtual coffee and discuss your organization's needs & how I can contribute to your success?
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