Exploring my new office
October 13, 2024
I shape narrative for B2B and B2G technology including cybersecurity, cloud, SaaS, hardware and more, turning strategy into measurable growth. Through go-to-market, ABM, and demand gen, I turn complex capabilities into compelling stories that engage buyers and drive results.
Learn More About My Skills & Tools
Imagine What We Can
Build
Together!
https://pub-7f5356be384244bba2bde7de5151f9ee.r2.dev/Story-Narrative.webm
Strategic Marketing Planning
Your long term success becomes clearer when your strategy feels intentional. Together we build a marketing plan that connects your goals, your audiences, and your capabilities into a roadmap your team can trust.
Build Your StrategyImagine What We Can
Optimize
Together!
https://pub-7f5356be384244bba2bde7de5151f9ee.r2.dev/DemandGen.webm
Marketing Operations & Automation
Your marketing works better when your systems support your goals. Together we optimize your processes, tools, and automation so your team can focus on meaningful work rather than manual effort.
Improve Your OperationsImagine What We Can
Launch
Together!
https://pub-7f5356be384244bba2bde7de5151f9ee.r2.dev/GTM_Planning.webm
Go-to-Market Planning & Launch
Your launches gain momentum when your teams move with clarity. Together we build a go to market plan that aligns messaging, strategy, and execution so your introduction to the market feels strong and coordinated.
Plan Your GTMImagine What We Can
Connect
Together!
https://pub-7f5356be384244bba2bde7de5151f9ee.r2.dev/Fireside_Chat.webm
Partner & Relationship Marketing
Your partnerships become stronger when everyone shares the same message and goals. Together we build programs that help you collaborate and create value with organizations that amplify your reach.
Strengthen PartnershipsA selection of past employers
find out more about these great companies
What Do I Do?
Some of the Areas I Excel
Learn More About My Skills & Tools
Hear from our satisfied clients
From the concept to the product, this designer demonstrates a deep passion for their craft. He is meticulous in his approach, ensuring every detail is flawless. His professionalism and dedication makes him a standout in the industry.
Marketing Consultant at ABC corp
This designer has a unique ability to listen & translate our ideas into designs that exceed expectations. He is so collaborative, responsive & always go the extra mile to ensure the final result. Their work has made a significant impact on our projects.
President of Sales at ABC corp
Devon Lane consistently delivers innovative solutions that perfectly align with our vision. His creativity knows no bounds & his ability to blend aesthetics with functionality is remarkable. Working with him is always a pleasure.
Product Manager at ABC corp
Latest articles from the creative journey
My Tech Stack
Marketing & Sales
CRM & Automation Platforms
👉 Salesforce/ Pardot – CRM integration and campaign automation
👉 HubSpot – Full-funnel marketingautomation and reporting
👉 Mailchimp – Email campaign managementand optimization
👉 Salesforce Marketing Cloud – Journeybuilding and segmentatione text inside of a div block.
👉 HubSpot – Full-funnel marketingautomation and reporting
👉 Mailchimp – Email campaign managementand optimization
👉 Salesforce Marketing Cloud – Journeybuilding and segmentatione text inside of a div block.
Data,Analytics & Performance Tools
👉 Google Analytics – Web traffic insights and conversion tracking
👉 Google Ads / LinkedIn Ads – Paid campaign optimization
👉 SEMrush / Similarweb / Google Trends –Competitive analysis and keyword strategy
👉 Looker / Tableau – Data visualizationand BI reporting
👉 Survey Monkey – Customer insights and voice-of-the-customer research
👉 Google Ads / LinkedIn Ads – Paid campaign optimization
👉 SEMrush / Similarweb / Google Trends –Competitive analysis and keyword strategy
👉 Looker / Tableau – Data visualizationand BI reporting
👉 Survey Monkey – Customer insights and voice-of-the-customer research
Campaign Execution & Project Management
Campaign Planning & Team Collaboration
👉 Jira / Confluence/ Monday.com – Agile marketing, project tracking, and team alignment
👉 Notion / Airtable / Miro – Workflowdesign, content planning, and ideation
👉 Slack / Discord / Microsoft Teams /SharePoint – Internal communications and file
👉 Notion / Airtable / Miro – Workflowdesign, content planning, and ideation
👉 Slack / Discord / Microsoft Teams /SharePoint – Internal communications and file
Content Management & Web Tools
👉 WordPress / Webflow – Website updates and contentmanagement
👉Google Campaign Manager – Display campaign coordination
👉Google Campaign Manager – Display campaign coordination
Creative & Multimedia Stack
Graphic& Video Design
👉 Adobe Creative Suite (Photoshop, Illustrator, InDesign,Premiere, After Effects, Acrobat) – Full-range content creation
👉Canva / Descript / Riverside.fm / Topaz AI – Streamlined video andsocial media assets
👉Cinema 4D Lite – Motion graphics and 3D design
👉Adobe Firefly / MidJourney / Stable Diffusion / Google Gemini / Claude /ChatGPT – AI-powered creative assistance
👉EveryoneSocial / Jasper – Employee advocacy and copy generation
👉Canva / Descript / Riverside.fm / Topaz AI – Streamlined video andsocial media assets
👉Cinema 4D Lite – Motion graphics and 3D design
👉Adobe Firefly / MidJourney / Stable Diffusion / Google Gemini / Claude /ChatGPT – AI-powered creative assistance
👉EveryoneSocial / Jasper – Employee advocacy and copy generation
Interactive& Experiential
👉 Intuiface – Interactive digital signage for tradeshows and presentations
👉Zoom / Webex / GoToWebinar – Webinar hosting and virtual event execution
👉Zoom / Webex / GoToWebinar – Webinar hosting and virtual event execution
Let’s Talk
Want to grab a virtual coffee and discuss your organization's needs & how I can contribute to your success?
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